Business Description
The thing that brings us all together is that we each have remarkably different backgrounds and stories. We founded Drift Sleepwear to celebrate these stories and provide a platform for self-expression. We challenge the bland bedroom uniform, creating pyjamas that push you to embrace your individuality where it matters most—at home.We want to share our philosophy and inspire others to celebrate the rituals of sleep and taking time out to relax—which includes throwing on sleepwear that reflects who you truly are.
We’re diverse, we’re daring; we tell stories for individuals with an offbeat aesthetic while calling upon our own inspiration from faraway places and cultures. In our endless pursuit of creativity, we collaborate with contemporary artists from all corners of the globe to create special limited edition prints.
PLANT, PRODUCT, PEOPLE.
We want to leave the Earth better than we found it. We’ve partnered with JUST ONE Tree (JOT) to plant one tree for every order placed, with the aim of supporting global reforestation, restoring habitats and improving air quality.
We ensure all orders arrive in style, but not at the cost of our planet. Every purchase comes with a reusable cotton bag, perfect for storing your Drift pyjamas in while travelling. We don’t use any plastic in our packaging, opting instead for cardboard mailing boxes and recycled tissue paper.
We don’t believe in fast fashion, so we produce in small quantities, limited to a number of core pieces to control quality, minimise waste and keep our carbon footprint low.
Our pyjamas are made from natural fibres, using 100% GOTS® certified organic cotton and premium lightweight cotton, sourced through trusted partners. This is our preferred material, as it decomposes at the end of its life much better than synthetic fabrics.
We seek partners and suppliers who share a common vision of sustainability and accountability—acting out our key values throughout the supply chain. All of our partners are BSTI certified—ensuring there is fair remuneration, no discrimination and safe working conditions in the making of our pyjamas.
WHAT WE LIVE BY.
We are here to push boundaries, believing in courage and self-expression, in fostering a sense of adventure by challenging societal norms.
We celebrating diversity and individuals from all walks of life, those who push boundaries, while honouring their own.
We a masters of our craft and take great pride in our work, forever challenging ourselves to improve what we do and help drive the change for a better tomorrow.""
